Is your Brand on YouTube? Why Not?

Many of the companies that I talk to about social media aren't sold on being a part of YouTube. I understand their concerns about finding their content next to Obama Girl or Nora the piano playing kitty cat. But in the end YouTube has become a powerful channel to almost any audience. 

The Nielsen Company this week announced numbers that just can't be ignored. With 138 Million unique viewers watching 11.1 Billion streams in November alone your need to be part of this community. And it clear that other outlets are finding room and audience in the space as well. With the 17% growth 08 -2009 it seems clear that video really needs to be part of your social networking and social media strategy.

 

A couple of corporate Brands that are doing a solid job utilizing the YouTube platform include. MicroStrategy and its Business Intelligence Channel, SaS and SASNewMedia's Channel or you can check out some of my favorite videos at Shawn Rogers YouTube Channel.